Instacart Plans to Go Public on Nasdaq as 'CART' Ticker

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Summary:

  • Instacart, the popular grocery delivery app, plans to go public on the Nasdaq stock exchange under the ticker 'CART', indicating a positive trend in the IPO market.
  • After facing losses in 2020 and 2021, Instacart achieved profitability at the end of 2022, driven by diversified revenue streams, including its growing advertising business.
  • PepsiCo has revealed intentions to invest $175 million in Instacart's convertible preferred stock as part of the IPO, though specific figures remain undisclosed.
  • Instacart's CEO emphasizes the company's commitment to using technology to reshape the future of grocery shopping, leveraging its position as the largest online grocery delivery company in the US.
  • The company's decision to go public reflects confidence in its market presence, backed by a consistent user base of 7.7 million monthly active users and strong collaborations with numerous retailers.


Grocery delivery giant Instacart has announced its intention to go public on the Nasdaq stock exchange under the ticker symbol 'CART'. The move comes as a promising indicator of recovery in the IPO market, showcasing Instacart's confidence in its future growth prospects.


Instacart's decision to file for an initial public offering (IPO) signals a positive trend in the market. The company, known for its grocery delivery app, reported a shift towards profitability in recent years. After experiencing losses in 2020 and 2021, Instacart achieved profitability at the close of 2022. This transformation was attributed to its diversified revenue streams, notably the expansion of its advertising business. Currently, over 5500 brands utilize Instacart ads, with popular names like prebiotic soda brand Poppy and actress Jennifer Garner's venture 'Once Upon a Farm' among them.

A noteworthy aspect of Instacart's IPO filing is PepsiCo's involvement. The beverage giant plans to invest $175 million in convertible preferred stock. However, specific details about the overall IPO size and valuation remain undisclosed. Notably, Instacart had previously undergone three valuation cuts in 2022, ultimately settling around $13 billion.

CEO of Instacart emphasized the company's dedication to a long-term vision centered on revolutionizing the grocery industry through technology. As the largest online grocery delivery company in the United States, Instacart boasts 7.7 million active monthly users, spending an average of $317 per month. Collaborating with over 1400 national, regional, and local retailers, Instacart became a prominent player during the pandemic's surge in demand. Although the explosive growth tapered off slightly, order volume remained steady from 2022 to 2023, indicating a mature market presence.

Instacart's relationships with in-store partners like Publix and Wegmans highlighted a consumer trend: users tend to order more through the app than in physical stores. The decision to go public underscores the company's confidence in its future and provides a significant development to watch in the IPO landscape.


The announcement of Instacart's decision to go public marks a potential turning point for the IPO market, hinting at a resurgence in investor interest. As the company embarks on this new phase, market watchers will be keen to observe its performance and the dynamics it introduces to the grocery delivery and tech sectors.

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